Funded content

World Engineering Day for Sustainable Development (WED) website, produced by St James’s House, features content with financial support from third parties. St James’s House is the official media partner and broadcaster for WED and is responsible for developing and broadcasting all content through the official WED hub. The description “Partner story” or “Partner stories” is applied to third party-funded content to ensure the clarity of its provenance and funding model.

Partner story

“Partner story” or “Partner stories” describes paid-for commercial content that has been produced in partnership by the advertiser and St James’s House. This content will be accompanied by the following statement to ensure transparency: “This is paid-for content and was produced in partnership with WED’s official media partner, St James’s House.” This denotes content that St James’s House (in association with WED and the WFEO) has created on behalf of a third party with final approval of that content by the advertiser.