How the world celebrated World Engineering Day 22
Theme: Build Back Wiser – Engineering the Future
World Engineering Day for Sustainable Development is a global UNESCO day. It was proclaimed to raise awareness of the role of engineering in modern life.
UNESCO is placing a high priority on activities that promote awareness of engineering as a career, as well as on those that demonstrate the importance of youth studying science, technology, engineering and mathematics (STEM).
All communities, partners and individuals from around the world were called to help celebrate and uplift engineers on World Engineering Day for Sustainable Development 2022. To this end, events were held around the globe by WFEO, partners institutes, universities and so many more.
In a digital world, social media was also recognised as a key source of celebration. Discover how the world celebrated, both in-person, online and across multiple digital channels.
Over 135 events registered in 2022
Our Global Events included
Webinars
Hackathons
Live streams
Conferences
Competitions
Talks
Holistic Potential Reach
56,100,000
Campaign Hashtag Use
25,640
Video Views
1,3 Million
Campaign Audience Numbers
14,000
Fans, followers and likes
Link Clicks
410,000
Social Media Posts Stats
- 82,000
- 17 Million
- 278,000
- 437,000
By March 12th , the topic of “Looking for Engineers” on Douyin was played 520 million times.
The total number of fans of the “World Engineering Day” Douyin account is 644.
The account has released more than 20 videos, with a total of 120,000 plays, 3,049 likes, 525 comments, a net increase of 252 fans, 14,000 account searches, and 10,000 works searches.
February 10th to March 10th
3,876
Accumulated followers (almost 400 new followers on March 4th)
3,010
Highest number of reading of in a single day
1,392
Maximum number of reading on a single article
+ 15%
Increase rate of number of young (18-25 years old) followers
